@charset "UTF-8";

@font-face {
  font-family: "SEO VIP Sans";
  src: url("../fonts/DejaVuSans.woff") format("woff");
  font-style: normal;
  font-weight: 400;
  font-display: swap;
}
@font-face {
  font-family: "SEO VIP Sans";
  src: url("../fonts/DejaVuSans-Bold.woff") format("woff");
  font-style: normal;
  font-weight: 700;
  font-display: swap;
}

:root {
  --ink: #f2f3f5;
  --bg: #111318;
  --panel: #20232b;
  --panel-2: #2b2e36;
  --muted: #afb2bc;
  --rule: #454953;
  --red: #d74737;
}
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body { margin: 0; background: var(--bg); color: var(--ink); font: 17px/1.6 "SEO VIP Sans", Arial, sans-serif; }
img { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
a:focus-visible, button:focus-visible { outline: 3px solid var(--red); outline-offset: 4px; }
h1, h2, h3 { margin: 0; font-family: "SEO VIP Sans", Arial, sans-serif; font-weight: 700; line-height: 1.15; letter-spacing: -.045em; }
h1 { font-size: clamp(3.6rem, 5.3vw, 4.8rem); }
h2 { font-size: clamp(2.4rem, 3.1vw, 2.85rem); }
h3 { font-size: 2rem; }
p { margin: .45em 0 1.25em; }
.wrap { width: min(1240px, calc(100% - 60px)); margin-inline: auto; }
.skip { position: absolute; top: -100px; left: 25px; z-index: 20; padding: 10px 16px; background: white; color: #111; }
.skip:focus { top: 10px; }

.site-header { background: #090a0d; border-bottom: 1px solid var(--rule); }
.header-inner { min-height: 86px; display: flex; align-items: center; justify-content: space-between; gap: 32px; }
.wordmark { display: inline-flex; align-items: baseline; gap: .22em; font: 700 1.8rem/1 "SEO VIP Sans", Arial, sans-serif; letter-spacing: -.055em; white-space: nowrap; }
.wordmark-mark { display: none; }
.mark-vip { color: var(--ink); }
.wordmark-slash { color: var(--red); font-weight: 500; margin-inline: .07em; }
.site-header nav { display: flex; gap: 29px; font-size: .75rem; font-weight: 800; letter-spacing: .11em; text-transform: uppercase; }
.site-header nav a:hover, .text-link:hover { color: #ff786b; }
.pill, .prose .button { display: inline-flex; align-items: center; justify-content: center; gap: 14px; padding: 14px 20px; border: 1px solid var(--red); background: var(--red); color: white; font: 700 .78rem/1.3 "SEO VIP Sans", Arial, sans-serif; letter-spacing: .075em; text-transform: uppercase; transition: background .2s, border-color .2s; }
.pill:hover, .prose .button:hover { background: #a83125; border-color: #a83125; }
.pill-small { padding: 12px 16px; }
.eyebrow { color: #f0786b; font: 700 .82rem/1.3 "SEO VIP Sans", Arial, sans-serif; letter-spacing: .08em; text-transform: uppercase; }
.text-link { display: inline-flex; gap: 10px; padding-bottom: 4px; border-bottom: 1px solid currentColor; font-size: .78rem; font-weight: 800; letter-spacing: .07em; text-transform: uppercase; }

.hero { min-height: 720px; position: relative; display: flex; align-items: center; overflow: hidden; background: #171511; color: #fff; }
.hero-photo { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: center 48%; }
.hero::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, #101115f0 0%, #101115c9 29%, #10111535 60%, transparent 85%); }
.hero-grid { position: relative; z-index: 1; width: min(1240px, calc(100% - 60px)); min-height: 720px; display: flex; align-items: center; }
.hero-copy { max-width: 770px; padding-block: 80px; }
.hero h1 { margin: 35px 0; max-width: 770px; }
.hero h1 em { font-style: normal; color: #fff; }
.hero p { max-width: 560px; color: #e2e3e6; font-size: 1.19rem; }
.actions { display: flex; flex-wrap: wrap; align-items: center; gap: 28px; margin: 31px 0 24px; }
.micro { font-size: .75rem; color: #c0c1c6; }
.hero .text-link { color: #fff; }
.hero-visual, .band { display: none; }

.statement { background: var(--panel); border-bottom: 1px solid var(--rule); }
.statement-inner { display: flex; align-items: baseline; justify-content: space-between; gap: 22px; padding-block: 43px; }
.statement p { margin: 0; font: 700 clamp(1.5rem, 2vw, 1.85rem)/1.2 "SEO VIP Sans", Arial, sans-serif; letter-spacing: -.04em; }
.statement span { color: #f0786b; font-size: .75rem; font-weight: 800; letter-spacing: .1em; white-space: nowrap; }
.section { padding-top: 105px; padding-bottom: 105px; }
.statement + .section { padding-top: 66px; }
.section-head { display: flex; justify-content: space-between; align-items: end; gap: 35px; margin-bottom: 41px; }
.section-head h2 { max-width: 850px; margin-top: 14px; }
.sector-grid { display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid var(--rule); border-left: 1px solid var(--rule); }
.sector-grid a { min-height: 84px; display: flex; align-items: center; justify-content: space-between; gap: 20px; padding: 18px; border-right: 1px solid var(--rule); border-bottom: 1px solid var(--rule); background: #1c1f26; font: 700 clamp(1.35rem, 1.7vw, 1.55rem)/1.2 "SEO VIP Sans", Arial, sans-serif; letter-spacing: -.04em; }
.sector-grid a span { color: #f0786b; font: 400 1.25rem/1 Arial, sans-serif; }
.sector-grid a:hover { background: #30343e; }
.visual-break { min-height: 590px; position: relative; overflow: hidden; background: #08090b; }
.visual-break > img { width: 100%; height: 590px; object-fit: cover; object-position: center; opacity: .82; }
.visual-break::after { content: ""; position: absolute; inset: 0; background: linear-gradient(90deg, #090a0be6, #090a0b24 70%); }
.visual-break-text { position: absolute; z-index: 1; inset: 0; padding-top: 155px; pointer-events: none; }
.visual-break-text h2 { max-width: 600px; margin-top: 19px; }
.ink-section { background: var(--panel); }
.card-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.profile-card { background: #15171d; border: 1px solid var(--rule); transition: transform .2s ease; }
.profile-card:hover { transform: translateY(-4px); }
.profile-card img, .card-art { width: 100%; height: 235px; object-fit: cover; background: #3a3c44; display: grid; place-items: center; color: #fff; font: 800 4rem Arial, sans-serif; }
.card-copy { padding: 23px 25px 28px; }
.card-copy h3 { margin: 12px 0 15px; }
.card-copy p { color: var(--muted); font-size: .91rem; display: -webkit-box; -webkit-line-clamp: 3; -webkit-box-orient: vertical; overflow: hidden; }
.card-link { color: #f0786b; font-size: .77rem; font-weight: 800; letter-spacing: .075em; text-transform: uppercase; }
.split { display: grid; grid-template-columns: 1.2fr 1fr; gap: 100px; }
.split p { color: #d4d5da; font-size: 1.2rem; }

.site-footer { background: #090a0d; padding: 78px 0 32px; }
.footer-top { display: grid; grid-template-columns: 2fr repeat(3, 1fr); gap: 40px; }
.footer-top > div { display: flex; flex-direction: column; gap: 11px; }
.footer-top p, .footer-top a:not(.wordmark) { color: var(--muted); font-size: .87rem; }
.footer-top b { color: #f0786b; font-size: .72rem; letter-spacing: .13em; text-transform: uppercase; }
.footer-bottom { display: flex; justify-content: space-between; gap: 30px; margin-top: 62px; padding-top: 25px; border-top: 1px solid var(--rule); color: var(--muted); font-size: .8rem; }
.page-article, .article { padding-top: 100px; padding-bottom: 120px; }
.page-heading, .article-header { max-width: 1000px; margin-bottom: 58px; padding-bottom: 46px; border-bottom: 1px solid var(--rule); }
.page-heading h1, .article-header h1 { margin: 19px 0; }
.lead { max-width: 750px; font-size: 1.25rem; color: var(--muted); }
.prose { max-width: 860px; font-size: 1.08rem; }
.prose h2 { margin: 58px 0 16px; font-size: clamp(2.1rem, 3vw, 2.85rem); }
.prose h3 { margin: 32px 0 10px; }
.prose a { text-decoration: underline; text-decoration-color: var(--red); text-underline-offset: 5px; }
.prose ul { padding-left: 24px; }
.prose li { margin: 10px 0; }
.prose figure { margin: 36px 0 52px; }
.prose figure img { width: 100%; max-height: 500px; object-fit: cover; }
/* Ghost editor's wide and full-width cards need to escape the article measure. */
.prose .kg-width-wide { width: min(1160px, calc(100vw - 60px)); max-width: none; margin-left: 50%; transform: translateX(-50%); }
.prose .kg-width-full { width: 100vw; max-width: none; margin-left: 50%; transform: translateX(-50%); }
.prose .kg-width-wide img, .prose .kg-width-full img { width: 100%; max-height: none; }
.prose blockquote { margin: 43px 0; padding-left: 26px; border-left: 3px solid var(--red); font-size: 1.45rem; font-weight: 700; }
.prose .panel { padding: 30px; margin: 24px 0; border: 1px solid var(--rule); background: var(--panel); }
.prose .cols { display: grid; grid-template-columns: repeat(2, 1fr); gap: 18px; }
.prose .price { color: #fff; font: 700 3.2rem/1 "SEO VIP Sans", Arial, sans-serif; letter-spacing: -.045em; }
.prose .chip { display: inline-block; padding: 5px 0; margin-bottom: 10px; border-bottom: 1px solid var(--red); color: #f0786b; font-size: .77rem; font-weight: 800; text-transform: uppercase; letter-spacing: .08em; }
.prose .button { margin-top: 12px; text-decoration: none; }
.article-feature { margin: 35px 0; }
.article-feature img { width: 100%; max-height: 650px; object-fit: cover; }
.article-feature figcaption { color: var(--muted); font-size: .8rem; }
.article-aside { max-width: 860px; margin-top: 70px; border-top: 1px solid var(--rule); color: var(--muted); font-size: .85rem; }
.pager { display: flex; justify-content: center; gap: 25px; margin: 50px 0; }
.pager a { color: #f0786b; }
@media (max-width: 980px) { .site-header nav { gap: 14px; font-size: .67rem; } .card-grid { grid-template-columns: repeat(2, 1fr); } .hero, .hero-grid { min-height: 670px; } }
@media (max-width: 690px) {
  .wrap, .hero-grid { width: min(100% - 36px, 1240px); }
  .prose .kg-width-wide { width: calc(100vw - 36px); }
  .header-inner { flex-wrap: wrap; gap: 10px; padding: 17px 0; }
  .site-header nav { order: 3; width: 100%; overflow-x: auto; padding-top: 12px; white-space: nowrap; }
  .header-inner > .pill { margin-left: auto; }
  .hero, .hero-grid { min-height: 640px; }
  .hero::after { background: linear-gradient(90deg, #101115e8, #10111573); }
  .hero-photo { object-position: 70% center; }
  .hero-copy { padding-block: 70px; }
  .hero h1 { font-size: clamp(2.55rem, 10.8vw, 4.2rem); }
  .statement-inner, .section-head { flex-direction: column; align-items: start; }
  .section { padding-top: 68px; padding-bottom: 68px; }
  .sector-grid, .card-grid, .split, .prose .cols { grid-template-columns: 1fr; }
  .split { gap: 25px; }
  .visual-break, .visual-break > img { height: 470px; min-height: 470px; }
  .visual-break-text { padding-top: 125px; }
  .footer-top { grid-template-columns: repeat(2, 1fr); }
  .footer-bottom { flex-direction: column; }
}
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } .profile-card, .pill { transition: none; } }
